BACK TO BASICS: DISRUPTING THE EVERYDAY
USC Media Arts + Practice
Honors in Multimedia Scholarship Thesis
Advisors: Virginia Kuhn, Elizabeth Ramsey, & Juri Hwang
Commentary:
Participants were asked to work together in groups of two or three to compete a short creative task. They had two minutes to brainstorm and discuss an issue they all care about and then three minutes to create a poster that reflects their stance on the issue. Afterwards, they completed a short survey to finish the exercise.
In this experiment, the value is not in the creative artifacts participants produce, but rather in the process of creation and collaboration they use along the way. The prompt asks for an issue that all the visitors care about so as to facilitate personal connection through awareness of common interests. It requires a collaborative task so that they are forced to work together and exercise creativity and teamwork. The overall goal is to disrupt the “heads-down” experience by providing a fun and socially interactive environment.
