BACK TO BASICS: DISRUPTING THE EVERYDAY
USC Media Arts + Practice
Honors in Multimedia Scholarship Thesis
Advisors: Virginia Kuhn, Elizabeth Ramsey, & Juri Hwang
While this project was not meant to be a formal research study, here are some of the results from the survey. The findings showed that while the vast majority of participants prefer physical interaction, most of them actually end up using primarily digital interaction. The results also showed that the majority of participants felt that they benefitted from this activity. However, it is interesting to note that the few people who felt that they did not benefit are individuals who both prefer and primarily communicate physically—for them, this experience was not a disruption after all. For a more thorough breakdown of the results, see the statistics below.
Participants Demographic:
82 participants total
59% worked with a stranger
31% worked with someone they already knew
10% worked with both a stranger and someone they already knew
Preference vs. What You Really Use Most:
94% prefer physical interaction | 6% prefer digital interaction
45% use physical interaction most | 55% use digital interaction most
Preference vs. Use Permutations:
50% prefer physical interaction / use digital interaction
43% prefer physical interaction / use physical interaction
5% prefer digital interaction / use digital interaction
2% prefer digital interaction / use physical interaction
Beneficial vs. Not Beneficial:
90% of participants felt that they benefitted from this experience
10% of participants felt that they did not benefit from this experience
Those Who Did Not Benefit:
63% prefer physical interaction / use physical interaction
12% prefer physical interaction / use digital interaction
25% did not disclose their preferences
